Overbored Co.

This project began as a personal creative outlet during the COVID shutdown—a time when many of us were searching for ways to stay connected, expressive, and grounded. What started as a small design experiment quickly grew into a fully realized webshop featuring a collection of alternative, tongue-in-cheek graphics.

The shop showcases original designs across a range of small, expressive items including enamel pins, patches, and wearable pieces. Drawing from DIY culture, subversive humor, and a love of bold graphic statements, each design was created to feel playful, a little rebellious, and easy to incorporate into everyday style.

Beyond the products themselves, the project also involved building the brand identity and visual language for the storefront—balancing irreverent humor with a cohesive, recognizable aesthetic. The result is a space that celebrates individuality and wit, turning a challenging moment of isolation into an opportunity for creativity and connection.

ROLE
Design
Ideation
Art Direction
Illustration
Photography

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